After creating 4 successful (and a few not-so-succesful) e-commerce businesses by the age of 24, I decided to sell up (the businesses that is) and go all in on creating a platform dedicated to helping women launch their very own online stores without all the complicated jargon and overwhelming sales tactics.
I consider myself the anti "e-com guru". No hired Ferari's or scammy 'get rich quick' schemes here my friend.
Just real and raw tips and strategies that I've learnt from my own experiences, and now I want to share them all with YOU!
When I was only 15 I created my first online business.
It was a fashion blog called ‘Emily Jane Style’ (lol). I would work on it in secret and never tell anyone because I was too embarrassed but I had this whole community of readers who had no idea I was only 15 - I was pretty much Hannah Montanna.
Blogging sparked my interest in making money online, from there I spent the next few years exploring every possible facet of online business. That was until I discovered the world of e-commerce.
Then at 19, while still studying at university, I bootstrap launched my first e-commerce business selling crystal water bottles and much to my surprise and pleasure, it took off and taught me many lessons along the way.
But one business wasn't enough, I wanted to do it all again from scratch. So whilst still running my first business, I launched a brand new venture selling marble charging pads. Right around the inception of mobile wireless charging.
Once again, it took off, and this is what made it click for me...
There is a repeatable formula to launching a successful e-commerce business.
Fast forward a few years, I experienced some incredible success in the e-commerce space (and a fair few major failures as well). But I couldn't stop thinking about teaching others to do the same thing, so I made the tough decision to sell my online stores to pursue my bigger purpose of educating women wanting to start their own e-com businesses.
And now, here I am. Living out my bigger life purpose of providing people with the knowledge and support that I longed for throughout my own e-commerce journey.
I live in Brisbane & am a city girl through and through. I love a day trip or holiday to the beach but city life has my heart.
I'm a spiritual/mindset junkie. Anything to do with meditation, manifestation, 'woo-woo-ness' - i'm all about it.
Whilst I love fitness and training everyday... I also, equally, love a good time - the first mention of margs, i'm there. All about the balance.
I'm a mumma to my baby boy Sonny, who is the absolute light of my life, and I have the most incredibly amazing partner who is my rock, my best friend (& hottest dad ever lol).
Champagne, Pinot Noir, Chilli Marg or an Iced Latte
Pliates - My happy place & me time
I'm SUCH a foodie but it has to be either pizza or pasta
My family, living in my dream location getting to do what I LOVE every day
The Office or Any Crime Docu-series